The esteemed jury recognized the Avator models in the category of Boating Equipment and Components for their exceptional innovation, particularly highlighting their originality, design and sustainability.

Commenting on the award, Facundo Onni, President of Mercury Marine Europe, Middle-East & Africa expressed his enthusiasm, stating, "Receiving the Design Innovation Award for the Avator 75E & 110E is a testament to our commitment to pushing the boundaries of propulsion technology. These electric motors embody our vision for the future of marine propulsion, and we are thrilled to be recognized for our efforts."

The jury’s motivation behind selecting the Avator 75E & 110E cited, "An elegant product design indicating the future vision for propulsion."

The presentation of the fifth Design Innovation Award took place on Friday, September 20th, in the exquisite setting of the historic Palazzo della Borsa, nestled in the heart of Genoa's Liberty-style city center. Established in 2020 by the Italian Marine Industry Association - Confindustria Nautica and I Saloni Nautici, this prestigious award acknowledges excellence in research, innovation, and sustainability within the yachting industry. As a rapidly growing international event, the Award serves to highlight the cutting-edge designs of the exhibitors at the Genoa International Boat Show, recognizing products that reflect emerging trends and innovative design frontiers.

Mercury Marine is honored to receive this esteemed accolade and remains dedicated to driving innovation in the maritime industry.